We are all amazed with the new announcement of Fujifilm. Earlier today Fujifilm announced that the new FinePix F800EXR has a 20x compact superzoom with built-in WiFi. The F800EXR hass a 19 megapixel CMOS sensor that enables a noise-optimizing EXR technology. Also with F800EXR lens gives about 25-500mm range and with an apertures of F3.5-5.3. It has a capability to capture movie clips on 1080p. Shooting modes are P,A,S and M that gives flexibility with the user. Its twin camera F770EXR has a GPS feature that omits by the latest F800EXR but with added functionality, Fujifilm introduce a WiFi Wireless Image Transfer that is compatible for Android and iOS mobile devices the ‘Fujifilm Photo Reciever’.

The Wireless Image Transfer function of Fujifilm FinePix F800EXR connects to smartphone and upload high-quality images to different social networking sites in seconds. For you to be able to use this function you must download a free application “FUJIFILM Photo Receiver” to the device and install it, then after that you must follow a very simple steps to start using the app this enables up 30 images per  upload, just press the connect button in your screen in any of your Android™ smartphone or tablet, iPhone and iPad. It is available worldwide also it detects your current location and time and can be included in your description. This can be used as an alternative CCTV camera for its new feature that can be connected to your smartphone.

“Sharing pictures has always been one of the most important things that people like to do with their images, and the new F800EXR allows everyone to do just that with its Wireless Image Transfer function,” said David Troy, director of marketing, Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation, “With sharing this easy, consumers now have a better performing, full-featured compact digital camera system that delivers the beautiful images that smartphones just can’t produce.”

Also  Fujifilm FinePix F800EXR has a built-in photographic filters. The six new filters are the Pop Color, Toy Camera, Miniature, High Key, Partial color and Dynamic Tone.

With Fujifilm FinePix F800EXR Auto Motion Detection it reduces blurring and creates sharp and clear images. It uses a higher ISO to get the crispiness of the images captured and to ensure the best quality of the photograph.

It’s been four years now when Panasonic introduce to us the mirror-less interchangeable lens camera the Lumix DMC-G1. Along with this release allot of camera manufacturers created their own like Olympus PEN 3-PM1, Sony NEX-7, and the Fuji-film X-Pro1 while Nikon stays fit with their family-friendly 1 J1 and 1 V1 models. This shows that every camera has its own purpose and style.

Today the newest of Canon the EOS M where it is  designed for the new EF-M Lens mount a more compact, smaller and that would fit to all areas. The EOS M is built with passion and stability, the body is made-up of magnesium-alloy, there are 4 different colors to choose from red, black, white, and silver.

The Canon EOS M key features: it has the new EF-M lens mount which is optimized for APS-C sensor size, also with a 18MP APS-C a Hybrid CMOS sensor, it is capable of continuous autofocus while it is on movie mode with subject tracking, powered by a 14-bit DIGIC5 processor, ISO from 100 upto 12800 and can be expanded to 25600, continues shooting upto 4.3 fps while 3 fps with autofocus tracking, video recording 1080p30, audio output stereo sound where you can choose 25p or 24p options, also you can attach an external microphone also the sound is adjustable in any recoding level, the screen has 1040k dot 3:2 touch-sensitive Clear-view II LCD a capacitative type with multi-touch support, it has no buil-in flash thats why it has a standardized EOS hot-shoe that can be used for external flash, and the most highly recommended feature is the filters in the image processing control and it can be previewed on its LCD.

The EOS M design shows simplicity by its physical control layout where the buttons and dials is so minimal. The exposure mode of Canon’s dials has been reduced to three. EOS M lacking with the controls over its body because it is made-up of touchscreen in the back where it has same interface with EOS 650D.

Mirrorless camera is not a big hit in US thats why it has only one kit option in the US  market. The camera cost around $799 where the lens 18-55mm zoom sold separately for $299. Canon also be emphasize the video capabilities of EOS M because of it is essentially the same with EOS 650D but EOS M is more cheaper and smaller.

As we all know Photomatix Pro 4.2 is released today and the new features brings the best HDR quality images from prints to desktop. Today I will show you what is the real power of Photomatix and how does it makes flat images to a real world photo magic. I am always fascinated on how crisp and clear the details of a High Dynamic Range (HDR) photo. I love how stunning they are to look at. Some photos are dreamy-like, some are artistically exaggerated and some looks amazingly natural. I believe, it is up to the personal taste of the photographer on how he/she views the image and how he/she wants the output to look like. But personally, I prefer HDR photos that look more realistic than surreal. It just gives me the feeling of a 3-dimensional view of an image.

Photomatix Pro has been the most recommended HDR software by professionals and HDR enthusiasts. So I thought I should give it a try as well.

Photomatix Pro is a software created by HDR soft. Unlike any other HDR software, Photomatix is a stand alone program that runs on both Windows and Mac operating systems. It easily blends multiple bracketed exposures while giving you a great control on the final view of the image.

One thing I adore with this software is Tone Mapping, so this would be the gist of my review in Photomatix Pro. Tone Mapping basically maps the dynamic range of colors of an HDR into a normal image or simply, it allows you to bring out an amazing detail of an image from the multiple exposures.

Even for beginners I must say that Photomatix Pro’s interface is very understandable. It allows you to have a logical and efficient workflow. It is very easy to load and generate the photos into an HDR. Just by simply clicking generate from the HDR menu or pressing Ctrl + G, it allows you to select the photos and the application will merge the differently exposed photographs to create a single HDR image.  While, the generated image may look disappointing at first, Photomatix also permits a variety of parameters to be tweaked to achieve the look that you’ve been looking for. To adjust the image, simply select tone mapping from the HDR menu or press Ctrl + T. 2 methods are displayed in the upper left corner of the image, the Details enhancer and the Tone compressor.

Basically, the details enhancer is selected which contains the strength, color saturation, light smoothing, luminosity and the sub menus for tone, color, micro contrast and saturation/hue. There are no specific guidelines for the settings, you just have to experiment the sliders according to the effect you want to achieve. The settings frame will allow you to redo or undo the settings you have done or restore the image to default settings. You wouldn’t worry if you had gone overboard with your adjustments since you can easily see the effects through the histogram at the side bar or the preview window. After you are satisfied with the look of the image, selecting the tone compressor will adjust the image to eliminate the noise and halo around the details of the image but it also results into loss of contrast and detail from the image. Moreover, you can still adjust the image using the brightness, tonal range, contrast adaptation, tone and color sliders. Then you may change your final output to 8-bit or 16-bit. Since I want to create images that look professional, I tend to further enhance the details into photoshop to achieve my desired effect.

Another thing is that Photomatix Pro contains a selection of decent presets that you can start with. Although, these presets can’t be applied to most of the images since they tend to create unpleasant effects, minor tweaking into the parameters does the trick!

As a conclusion, Photomatix Pro is a good program for HDR processing. It is user friendly and it contains various parameters that you can adjust. I recommend this for beginners in HDR photography like me for it has a wide selection of tools that brings out the minute details and clarity of the image. Plus, it does work fast! It does not cause any lag into my ancient laptop and it process images fairly well. For those, who aim to achieve a look that is professional-looking, I recommend a fine-tuning of the image in photoshop to give the final image an oomph. Overall, the Photomatix Pro is a standalone HDR program that is worth every penny. No wonder, it has been raved in the HDR community.

The Canon EOS 5D Mark III 22.3 mega pixel DSLR camera might seem like more of a refresh than a revolution, but the follow-up to the HD SLR pioneer not only builds on its successes, but takes cues from the top-end Canon 1D-X. EOS 5D Mark III has a Digic 5+ processor, 61-point auto-focus, ISO range up to 25,600 and, of course the 1080p video at 30 fps, Mark III has stills and movies mastered. Truly Canon made the best and perfect tool for amateurs and professional photographers and film makers.

Canon EOS Mark III 5D is the perfect multimedia tool – Canon U.S.A., Inc

Canon EOS 5D Mark III:

Here is a Hands-on Review of EOS 5D Mark III:

[Canon EOS 5D Mark III via Canon]

Canon PowerShot ELPH 530 hands-on review with the new iPad 2 image transfer via Wifi.

Here is the short hands on preview by engadget:

The Red Digital Cinema and Arri has a battle to finish in court, Red Digital Cinema sue Arri last December 21st alleging corporate espionage. Former Arri executive Michael Bravin has already been plead guilty with criminal charges, he illegally accessed emails from his previous employer Band Pro Film & Digital.

California-based Red Digital Cinema alleges that a former executive at Delaware-based Arri engaged in corporate espionage when he hacked into the email server of a third camera company, according to a complaint Red filed Dec. 21 in U.S. District Court in California.

According to The Wrap the company Red Digital Cinema is accusing Arri of “unfair competition based on email hacking, invasion of privacy, conversion, misappropriation of trade secrets and unlawful trade practices, among other charges”. Arri also accused of launching false advertising campaigns ahead of the launch of the Alexa. Check the full story at The Warp